"When dawn spreads its paintbrush on the plain, spilling purple... ," Sons of the Pioneers theme for TV show "Wagon Train." Dawn on the mythic Santa Fe Trail, New Mexico, looking toward Raton from Cimarron. -- Clarkphoto. A curmudgeon artist's musings melding metaphors and journalism, for readers in more than 150 countries.

Monday, September 5, 2011

Apostrophe catastrophe

By the way, in case you've forgotten "it's" is contraction for "it is"...So small town living may be at "its" best, as long as "it's" not grammar you're talking about.
Apostrophe Catastrophe. High dollar mistake. Labor Day trip to Arcadia, six miles east, and the town, home of the historic red barn on us 66, has put up a new banner advertising itself. Whichever ad or pr agency, or banner company the town used, flunks English. Notice the "it's."

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