@clarkclass #clarkclassSpeaker to my Twitter for Journalists class today was Sheri Guyse, @MyJRNY, marketing director for Good Egg Dining, and so much more. We watched Good Egg's video, and referred to Sheri's Blog, Really Most Sincerely, ahead of time.
"This class so transcends twitter, it's about life"
So what did she talk about? Her journey, personally and professionally. About the booming cultural life in Oklahoma City. About travel. About food. About music. About the avant garde way Good Egg uses twitter and social media to open new restaurants and in daily operation, advertising, PR and marketing.
In our debriefing after she left, several students mentioned how much she inspired them with her off the cuff remarks, honesty and advice about twitter and more. I am so fortunate to have so many great former students.
You can see some of the students tweets during her comments at @okieprof, search #clarkclass.
Here are some student comments during our debriefing, notes take by Lacey Rhodes.
• Be a good person, and keep the content clean.
• There is nothing at all that you cannot do.
• Keep your relationship statuses offline.
• “Fear is this weird thing that our brain does that serves absolutely no purpose.”
• Use twitter to tell a story
• Both speakers we’ve had said to be a good speaker and always keep learning.
• Be curious about things outside the box.
• Create a personal relationship with your customers or the people who follow you, follow them!
• Don’t wait around for the job to be posted but sometimes create your own!
• Don’t stay in the digital; there is life happening too.
• There is no such thing as a work-life balance because your work is your life. Have a passion for your work.
• She would only hire a friend or an intern that she knew on twitter. Align yourself with people that will help you strategically.
• It’s not all strategic but sometimes it happens accidentally.
• Take advantage of all the classes you can take while you are in school.
• Be well-rounded. It really helps you in this field. You can do journalism, advertising and all of it.
• Be inquisitive and ask for help when you need it.
• Don’t settle for being average.
• “Twitter is a drug of choice”
• “Live in the flow and then people will fall into your stream."
• She created her own position so she has full control of her job now.
• She encouraged us to do anything we want. Failure isn’t bad for you. It is a step towards success.
• If there is something you don’t like, then don’t do it. If you really hate your job then quit. Move on to something better.
• Fear is a weird trick our brain tries to play, we need to ignore fear because it is useless.
• Her attention span is dwindling because of social media.
My favorite quotes:
- "Take the classes you want to take."
- "Fear serves no purpose."
- "The holy gospel of social media is that you have to always want to learn."
- "Read fiction. The storytelling will help you."